The Washington Football Team is the first NFL franchise to team with the American Gaming Association (AGA) on its responsible sports betting initiative.
The AGA public service campaign is called “Have A Game Plan. Bet Responsibly.”
Officials announced the partnership, which will include in-stadium activations, on Monday.
AGA messaging for WFT games
It’s not just messaging in FedExField, though. As part of the American Gaming Association and Washington Football Team partnership, there will be sponsored content on the team’s website. There will also be 20-second spots on WFT radio and television broadcasts.
The season-long campaign kicks off with the WFT’s Aug. 20 preason home game against the Cincinnati Bengals.
The AGA is a national trade group that represents the US casino industry. It kicked off the Have a Game Plan campaign in late 2019. Current partners include:
- DraftKings
- FanDuel
- Monumental Sports and Entertainment
- NASCAR
- NHL
- PGA TOUR
- Sightline Payments
- Sinclair Broadcast Group
- Vegas Golden Knights
- UFC
In the WFT announcement, AGA Senior Vice President Casey Clark stated that “getting sports betting right is a shared responsibility.”
And as Washington Football Team Chief Partnership Officer Scott Shepherd stated:
“With legal sports betting now permitted across our region, we are ensuring responsible gaming serves as a foundation for how we engage in this exciting commercial market. We’re not only proud to partner with the AGA, the architect of Have A Game Plan, but also proud to lead by educating fans as they enjoy football in an engaging, new way.”
WFT sports betting in the DMV
Washington football fans are going to be able to bet on their favorite team like never before.
As the NFL approaches its 2021 regular-season kick-off on Sept. 9, legal sports betting is spreading across the US, including here in the DMV.
Virginia sports betting kicked off on Jan. 21, just a few weeks after WFT’s one-and-done 2021 playoffs appearance. Now, though, sports bettors have eight sportsbooks in Virginia alone to do their betting.
Of course, they can also venture to Washington, DC, with an increasing number of sports-betting avenues.
And perhaps in time for part of the 2021 season, Maryland sports betting will soon be underway with no shortage of operators.
At this point, it’s easier to point out the nearby markets where sports betting isn’t legal and underway, as opposed to those that are.
With all of those outlets to place a wager, the WFT and AGA partnership comes at an opportune time.